Ecommerce Search

Improve customer experience and drive conversion

Search powers how people shop — help them find exactly what they’re looking for instantly. Unparalleled relevancy and personalized suggestions optimize product discovery, turning browsers into buyers with seamless transactions that inspire repeat purchases.

Leading retailers use Elastic to build personalized search experiences to turn lost opportunity into conversion.

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Learn what’s holding online shoppers back from finding and buying what they want and how retailers can respond.

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Find out how search and personalization can help you make the most of current ecommerce trends.

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Turn insights into action

Every time a customer searches on your site, they give your business valuable information about what they’re looking for. With Elastic’s built-in search analytics, powerful visualizations, and easy-to-use UI-driven tuning tools, merchandisers can add synonyms and curations or adjust field weights and recall to improve your product mix, optimize search relevancy, and boost sales.


Search results that feel personal

Personalize search and reduce friction for customers. Display relevant and popular items, store location, or in-store pickup according to segment and location when you link search data to user profiles, geography, and real-time customer data. Take advantage of easy to use search APIs or build complex queries using Elasticsearch DSL query language for advanced personalization.


Flexible, fast indexing and retrieval

Take advantage of time-saving tools to index your data to reflect real-time product availability. The native web crawler and flexible APIs help you paint a complete inventory picture for customers and analyze trends that help color purchasing decisions.


Fully customizable

Get started quickly with Search UI, a framework with prebuilt components like filtering, faceting, autosuggest, and category pages. Integrate machine learning-powered personalization and semantic search. Get fast, flexible ingestion across all of your data, including your Elasticsearch data, with plenty of native integrations regardless of product catalog size or data format.


Scale for peak traffic

Rest easy during seasonal shopping spikes with Elastic’s modern, scalable infrastructure. Keep availability high and exceed performance goals with cluster and geographic redundancy and autoscaling. Use your preferred cloud provider (and keep data close with 50+ cloud regions and counting) or host it yourself. With resource-based pricing, you only pay for the resources you use.

Generative AI

Make next-gen recommendations

Integrate Elastic with generative AI to build innovative ecommerce experiences. Use your proprietary data to personalize answers and recommendations that precisely address customer and product details, while maintaining document-level security and keeping costs low.


Search that fuels sales

No matter what application you’re building search for, Elastic has the solution to upgrade your experience so buyers can find what they’re looking for in seconds.

  • Online store
  • Mobile app
  • Store / branch finder
  • Marketplace
  • Generative AI


Proven customer results...

A 5% revenue improvement by year 3 and a 25% total cost of ownership reduction are just a few benefits our customers realized in a commissioned study by Forrester Consulting. Learn how your organization can improve its profitability and productivity with Elastic.



Used by leading ecommerce merchants

Choose Elastic to run mission-critical workloads because it delivers the highest ROI, the most performant search with advanced technical capabilities, and a reliable partnership with the Elastic team.

  • Customer spotlight

    "en": "Government", 
"cn": "政府", 
"de": "Regierungsbehörden", 
"es": "Gobierno", 
"fr": "Gouvernement", 
"jp": "政府機関", 
"kr": "정부", 
"pt": "Governo"

    See how a Dutch-based international retailer tripled its ecommerce website sales using Elastic to build an omnichannel customer experience.

  • Customer spotlight

    Learn how GM implemented ground-breaking inventory management to deliver faster response times for heavy search volumes and empower customers to start the purchase process with linked brand and dealer sites.

  • Customer Spotlight

    Baba Entertainment, a global online gaming company, increased sales by 15% using Elastic for real-time A/B testing to power its business growth.


Limitless search use cases on a single platform

With Elastic, you get a slew of tools that help you build any ecommerce search solution you can think of. Whether it's website search, customer support, or a unique use case with highly custom specifications, Elastic has the tools to help you create it.

  • Standalone and embeddable search apps

    Build custom search applications with real-time reporting for mobile apps, geo-location services, databases, and data lakes.

  • Customer support and knowledge bases

    Set up your customers for success with robust search that helps them find answers to their issues.

  • Native content source connectors help you create unified search for all of your teams' productivity tools.

  • Websites

    Create search experiences that engage site visitors and help them track down whatever they're looking for.