Author

Articles by Jeremy Pell

Area Vice President, ANZ, Elastic

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Shifting AI from activity to outcomes in the year ahead

New Elastic research reveals why many Australian businesses exceeded their AI budgets last year: it's a data foundation problem. Discover how to shift focus from tokenmaxxing to real business ROI and proper governance.

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Your AI isn’t underperforming. Your data foundation is.

New research shows Australian businesses are blowing AI budgets on tokenmaxxing instead of fixing their underlying data foundations. Discover why data quality, not the model, determines your true AI ROI for the new financial year.

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Is your search bar your competitor’s best salesperson?

New Australian research reveals poor website search costs businesses revenue. As GenAI raises consumer expectations, 72% of shoppers abandon favorite brands after a bad search experience. Learn how to transform search into a strategic revenue driver.

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How to make the most of Elastic{ON} Sydney 2026

Australian business leaders are focused on AI, digital transformation, and cybersecurity. Learn how to move from AI hype to AI help at Elastic{ON} Sydney 2026, focusing on agentic AI and context engineering across search, observability, and security.