Nativo ELK to Elastic Stack: A Production Journey of 3+ Years

In 2014, the small engineering team at Nativo had zero visibility into system performance and inadequate monitoring in place. Today, the Elastic Stack is a mission-critical system at Nativo, ingesting data from more than 30 applications, generating 150 million documents, and consuming 225 GB each day across four Amazon Web Services regions.

Hear how the team and their implementation of the Elastic Stack evolved over the past three years. Learn best practices — such as enriching logs before leaving the instance and standardizing applications logs as JSON — that have contributed to the team's success. Plus, see how they're addressing new challenges like improving index management.

Rich Horace

Rich Horace is Senior Director of DevOps at Nativo, a native advertising startup in Los Angeles. Rich has over 25 years of experience in operations with the last 10 years building DevOps style teams and scaling infrastructure in the online advertising space. He has held positions at EMC, Nestle, MySpace, Fox, Glam Media and Sony. Rich is an Elastic Community Leader and organizer for the Elastic LA Meetup since 2015. In 2018, he spoke at Elastic{ON} 2018 and SCALE 16x conferences.